September 2007
Major development in Sweden – September 2007
Dagens Nyheter, Göteborgs Posten and Sydsvenskan form alliance with MatchWork to optimize job advertising in Sweden.
Sweden's three largest morning daily papers have joined forces with MatchWork, Europe's leading online classified advertising service provider, to strengthen their own job portals as well as Sweden's largest online job portal - a move which will bring benefits to employers and jobseekers all over the country.
The portal, MeraJobb.se will deliver a significant proportion of Sweden's 'live' employment opportunities from a single source, it will also deploy MatchWork's unique experience in the field of online solutions for publishers, experience which includes CV Matching capability to link employers and the most suitable candidates as soon as jobs are posted.
'Our goal is to create a modern recruitment site that meets the demand of the market. MatchWork’s system contains many unique features, matching employers and jobseekers across a detailed range of criteria, scoring and ranking the candidates', says Mette Petersson, Project Manager of MeraJobb.se. 'We’re pleased to have expanded the existing relationship with MatchWork to include our entire MeraJobb.se network.'
Partnerships between traditional newspapers, which are still the primary source of candidates, and Application Service Providers (ASPs) are becoming increasingly frequent as the importance of the Internet increases, advertisers seek greater efficiency and individuals spend more time surfing the net.-This is a business development led by MatchWork in Europe, the dual coverage increases reach and response and, with over 100 newspaper sites in operation, a high quality CV database and by far the most advanced system, MatchWork is able to offer unique insight.
'Combining the power and reassurance of a trusted newspaper brand with the speed and accessibility of the Internet has proved to be a winning formula' says MatchWork CEO, Torben Dyhr, 'people are right to demand high standards from job websites and what better guarantee of quality and security than the newspaper you read every day? We are very pleased to enlarge the existing successful cooperation with Dagens Nyheter and MeraJobb.se to also include the second and third largest morning newspaper in Sweden. It's an exciting development and MatchWork is proud to be a part of it.'
MeraJobb.se:
Mette Petersson
Project Manager
+46 8 738 20 70
About MeraJobb.se
MeraJobb.se is the result of the cooperation between the three leading newspapers in Sweden – Dagens Nyheter, Göteborgs-Posten and Sydsvenskan. MeraJobb.se has supported companies and jobseekers in finding new co-workers and new employers since 2005.
About Dagens Nyheter
About Göteborgs Posten
About SydSvenskan
